The fast life of Ayrton Senna

''BE CAREFUL, you still have so much to do.'' Ayrton Senna, on May 1, 1994, acknowledges the advice of his good friend and formula one doctor Sid Watkins with gravitas but without the awful...
Brazil 1989

1989 Season Review

A new 3.5-litre normally aspirated engine formula was introduced in 1989, ending the turbocharger era in Formula 1. McLaren-Honda remained the team to beat with Ayrton Senna and Alain Prost continuing their stormy but...

Grand Prix Story: 1987 Monaco Grand Prix

The charming Monte Carlo street circuit has always been a challenge for Formula 1 drivers. Up to then, in 37 years (as an F1 fixture, since the Grand Prix dated from before the championship...
Ayrton Senna in Portugal in 1987

Senna’s final F1 wins for Lotus

I’m not a fan of racing’s raw statistics without context, but while bored in that quiet gap between Christmas and New Year, I was checking out F1’s updated records and a couple of figures...

Bruno Senna “In Hungary, everything went perfectly”

The best result in the career of Bruno Senna was the 6th place in the Grand Prix of Malaysia, but the best race week-end of the season the Brazilian believes Grand Prix of Hungary....
Senna at Estoril Podium 1985

First F1 win with Lotus

Ayrton Senna is regarded as one of the world’s greatest drivers. Sadly, the sport lost his inspiring talent on 1st May 1994 when he suffered a fatal accident on track at the San Marino...

SENNA: 57th Birthday

On what would have been his 57th birthday, we look back at 10 of Formula 1 legend’s Ayrton Senna’s most memorable moments in a career filled with stunning highs. Nürburgring 1984: Senna Arrives Ayrton Senna had...

Remembering Ayrton Senna and Roland Ratzenberger, 18 years on

This Monday coming up (30/4/12) and Tuesday (1/5/12) will be 18 years that Roland Ratzenberger and Ayrton Senna has past away from us, from the accidents at the San Marino Grand Prix in 1994. Ratzenberger...

Living Fast and Dying Young

When two-time Indianapolis 500 winner Dan Wheldon was killed last month at the Las Vegas Motor Speedway, it was a tragedy, of course, but also a shock. Thanks to fireproof suits, neck-stabilizing helmets and walls...

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and...
ObrigadoSenna

Obrigado Senna