The new campaign of the 2014 Fifa World , sponsored by Coca Cola and which began today brings another beautiful tribute to Ayrton Senna .

The triple world champion Ayrton Senna appears as ” Eternal Champion ” in the film that celebrates all Brazilians who are champions – including football stars, like Bebeto and Martha .

The campaign is part of the action of Coca Cola takes the official Fifa World Cup 2014 ,World Cup for 27 Brazilian capitals , where you played the long-awaited soccer tournament from June 12 , with the first match being played between Brazil and Croatia in Arena Corinthians in São Paulo .

This honor is part of a series of celebrations prepared for 2014.

source: Instituto Ayrton Senna