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Proceeds obtained from the licensing of the Ayrton Senna's image is 100% invested in the Ayrton Senna Institute.

Jim Bamber: Ayrton Senna- Honda- Lotus 99T Camel

Inspired by the the last Grand Prix win for the original Team Lotus in 1987 at Detroit, this tribute to Ayrton Senna is available in a limited edition of 2000 pieces.  It features Ayrton...

“Ayrton Senna – As Time Goes By” by Christopher Hilton

I can’t tell you how many biographies of Ayrton Senna Christopher Hilton has written, because I keep losing count. We took a look at “Ayrton Senna: The Whole Story” a while ago, which was an...

Senna Store – Lotus mini Replicas

Fans of Ayrton Senna and collectors have another reason to celebrate. A limited edition of the Lotus mini replicas guided by three-time champion in the 80's just arrived to Brazil and is now for...

ayrton-senna.net recommends : Ayrton Senna – The Team Lotus Years

This excellent book covers the Team Lotus Turbo years, from 1983 to 1987, featuring in particular Ayrton Senna's three years with the team from 1985 to 1987.  It tells the story, in great detail of...

Carraro Senna bicycle

On 28th April 1994, in Padua - Italy, after more than  a year of   planning and projects,  an  agreement  for  the construction  of a series of bicycles  bearing  the name SENNA was concluded...

Christmas is coming

Christmas is coming and SennaTRI collection is a great gift option for anyone who is a fan of the great Ayrton Senna! And you still contributes to boys and girls of Brazil win in...

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and...
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