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FANS DIARIES

"Ayrton is an idol that even after so many years , remains in the minds of people in a very present way. His strength and charisma still wiggle including individuals who never saw his race. Example of this is part of new generation of F1 drivers has him as great idol and example."

Senna Season

The legends of F1: Ayrton Senna

When Ayrton Senna arrived at McLaren in 1988 he was an outstanding young driver, but he wasn’t yet the complete champion he would become during his time with the team. At 28 years old...

Senna vs Irvine : Suzuka 1993

Eddie Irvine made his debut for Jordan, finishing 6th (thereby scoring his first points) and then being punched by Ayrton Senna for unlapping himself during the race. Punched because Irvine unlapped him? That’s how...
Ayrton Senna in Portugal in 1986

A name that inspires

Ayrton Senna: a name that inspires confidence and pride, a tsunami in the deep, sifting ocean of motorsport history, rich in krill-like factoids which we consume daily. Without him, we wouldn’t just have increased...

What was it like to be at Imola in 94?

The practice session had Rubens Barrichello crash out and then Roland Ratzenberger on the second day succumbed to injuries. The race started with Pedro Lamy crashing into J.J. Lehto. Wasn't one death and two...
Ayrton Senna in Great Britain

What People Say About Him?

He participated on 161 F1 GPs, took 65 pole positions and 41 victories but then tragically died following a crash at Imola on May 1, 1994. Pat Symonds (F1 engineer) “There was one area at Dallas...

Grand Prix Story: Portuguese Grand Prix 1985

It would probably be a very slight exaggeration to suggest that Ayrton Senna has brought a fresh standard of driving excellence to Formula One simply on the strength of his splendid flag-to-flag victory in...

Ayrton Senna : Imola 1994 Diorama – flag for Roland

Ayrton Senna wanted victory at Imola in 1994, not so much for him self as for the Roland Ratzenberger. In his Williams cockpit they found the Austrian flag that he wanted to raise in...

What If Ayrton Senna Had Lived

Senna won three world titles before his death. But what if Senna had live after that crash in tamburello corner. What if he survived that crash and he was still able to race after...
Tamburello wall

Outstanding tribute to Brazilian Champion

I'm a big fan of Formula 1 and I've been that so far back in time as I can remember. I'm too young to have experienced Sweden's popular racing driver Ronnie Peterson’s era (I...

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and...
ObrigadoSenna

Obrigado Senna