A Tribute to Life Network
McLaren and Ayrton Senna Institute
The name of our new Ultimate Series is immediately evocative. But it also celebrates our partnership with a charity educating the children and young...
Senna’s finest race?
Looking back over the list of distinguished McLaren Silverstone winners, many team insiders will be taking time out to reflect on possibly the most...
Senna’s Monaco winning MP4/8A on sale
It is Ayrton Senna’s 1993 McLaren-Ford MP4/8A, the car the three-times Drivers’ World Champion drove in eight Formula One races in ’93, including Monaco...
The legends of F1: Ayrton Senna
When Ayrton Senna arrived at McLaren in 1988 he was an outstanding young driver, but he wasn’t yet the complete champion he would become...
Bruno Senna story
Senna's virtuosity had made him seem indestructible during an era generally free from fatalities. His death would stun a motor sport world that should...
Fast as Ayrton: McLaren SENNA on the road
The amazing Senna model - the wildest and most powerful McLaren ever - has been snapped testing on the M25. The £750,000 hypercar is...
Event shows how technology can support integral education
With applications, games, narratives and social media projects, students participating in the Ayrton Senna Institute's Programming Lecture at Itatiba's campus shared their learning with...
1st Cause Marketing Forum
The Ayrton Senna Institute, ESPM, Ipsos and Smiles held on Monday the 1st Cause Marketing Forum. The event, held at the University's headquarters in...
McLaren SENNA
Among the greatest quotes that Ayrton Senna left as a legacy of his total commitment into the pursuit of victory and perfection, one is...
