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EDITOR'S CHOICE

“There is a rhythm… something like a perfect melody. Not always… but in any case I am always looking for that melody. And when I have found it I drive in a different dimension. I sense and I feel much more than I calculate. These rare moments are marvellous.”

What was it like to be at Imola in 94?

The practice session had Rubens Barrichello crash out and then Roland Ratzenberger on the second day succumbed to injuries. The race started with Pedro Lamy crashing into J.J. Lehto. Wasn't one death and two...
Ayrton Senna at Monaco

Legacy: Ayrton Senna Shop

There is a final line in doing the right thing and commercialising the name of one of motor sport’s greatest driver – Ayrton Senna – nevertheless someone has to do it and we had...

Ron Dennis on Ayrton Senna

As McLaren team principal, Ron Dennis worked with Ayrton Senna for six of the most fruitful seasons in the Brazilian's illustrious F1 racing career. Under Dennis' watchful eye, Senna won 35 races, claimed 46...
Senna Mercedes

Mercedes story by Ayrton Senna

In Australia, there is a Mercedes-Benz 190 E running down the streets of Melbourne. But this is no ordinary Mercedes. In fact, it was once owned by the legendary Ayrton Senna. Incidentally, it was...
Ayrton Senna at Interlagos in 1994

Thomas Gronvold: San Marino Grand Prix 94

My name is Thomas Grønvold, I am now 43 years old and I live just south of Oslo, in a small town called Ski. I started putting some small Youtube projects up a little under...
Ayrton Senna in Great Britain

What People Say About Him?

He participated on 161 F1 GPs, took 65 pole positions and 41 victories but then tragically died following a crash at Imola on May 1, 1994. Pat Symonds (F1 engineer) “There was one area at Dallas...

Professor Sid Watkins looks back on one of motor racing’s blackest weekends.

Imola is different these days. Where once the cars were absolutely flat out for close to a mile, from the pit straight all the way to the hairpin at Tosa, now they must negotiate...

SENNA and the formation of Audi Brazil

Ayrton Senna may be best known for his Formula 1 exploits, though some may not know of his association to Audi through business and also as a daily driver. Looking back on that side...
Ayrton Senna Kart

Senna’s final kart on sale

The last kart driven by the late Ayrton Senna will be auctioned off at RM Sotheby's sale in London on September 5. The kart, which is being offered without reserve, is expected to fetch between...

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and...
ObrigadoSenna

Obrigado Senna