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"I’ve always had a very good life. But everything that I’ve gotten out of life was obtained through dedication and a tremendous desire to achieve my goals…a great desire for victory, meaning victory in life, not as a driver. To all of you who have experienced this or are searching now, let me say that whoever you may be in your life, whether you’re at the highest or most modest level, you must show great strength and determination and do everything with love and a deep belief in God. One day, you’ll achieve your aim and you’ll be successful." -AYRTON SENNA

The story of “The Moving Wall”

After the 1984 Canadian Grand Prix, F1 stayed in North America for a while, and the next race in the World Championship would take place in Dallas, USA. Drivers weren’t pleased with the street...
Ayrton Senna in Donington 93

Lap of the gods: Donington 93

If you were given a pound for every time you thought to yourself, or someone said to you, "There's no overtaking in Formula One any more", you'd be a rich man by now, wouldn't...
Nürburgring 1984

SENNA – Race of Champions

Ayrton Senna, the Nürburgring story. Mercedes-Benz employees had a brilliant and daring idea in late 1983: to organise a race with the newly introduced Mercedes-Benz 190 E 2.3-16 as a feature of the opening of...
Ayrton Senna at Interlagos in 1994

Thomas Gronvold: San Marino Grand Prix 94

My name is Thomas Grønvold, I am now 43 years old and I live just south of Oslo, in a small town called Ski. I started putting some small Youtube projects up a little under...
Ayrton Senna in his Williams in 1994

1994: Wrong car,bad decision

1994 is going to be a season with lots of accidents ... Hard to believe 21 years have flown by since our Ayrton Senna was stolen from us. Since then much has been written about...

When Berger met Senna – Macau Grand Prix 1983

After winning the prestigious British F-3 title and impressing the F-1 world with his first test in the category (with a Williams, at Donington Park), Ayrton Senna still had to face a big and...

My First Car: Carol Alt’s Mercedes memories

Supermodel, actress and entrepreneur Carol Alt knows a thing about cars and driving. At nineteen a boyfriend gave her a red Ferrari 308 GTS; her father said the car looked fast just standing still. A friend...

Ayrton Senna: Training for Success

We talked to Dr. Jacques Dallaire, the mastermind behind Senna’s physical and mental training during his entire Formula 1 career. Dr. Jacques Dallaire, a performance specialist with a doctorate in exercise physiology, has worked closely...

Professor Sid Watkins looks back on one of motor racing’s blackest weekends.

Imola is different these days. Where once the cars were absolutely flat out for close to a mile, from the pit straight all the way to the hairpin at Tosa, now they must negotiate...

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and...
ObrigadoSenna

Obrigado Senna