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Proceeds obtained from the licensing of the Ayrton Senna's image is 100% invested in the Ayrton Senna Institute.

Ayrton Senna Nacional Cap

The Cap symbolizes the successful partnership of Ayrton Senna and the Banco Nacional. The brazilian Banco Nacional was one of the main sponsors of Ayrton Senna during his Formula 1 career. The Cap received a...

Senna collection: Hublot presents the most sophisticated watch

Another event celebrates the long history of friendship between Hublot and the Senna family was launched on Monday 10th june at the Hublot factory in Switzerland where the most sophisticated watch collection Senna is...

Interesting: McGregor Ayrton Senna Collection

The McGregor Ayrton Senna Collection has been developed in conjunction with the Ayrton Senna Foundation - an institution devoted to giving Brazilian children and young people a chance to develop as human beings, citizens...
Senna in McLaren cocpit

Montegrappa presents the Ayrton Senna Icons Pens Collection

Senna, it’s one of those sporting names that instantly conjurs up a persona from a single word, just as Ali, Schumacher, Pele, Shaq and Jordan do. Senna was a truly extraordinary driver that wowed the motor racing...

Veho VPP-004-AS Ayrton Senna Pebble Smartstick Portable Charger review

Veho's Ayrton Senna-inspired Pebble SmartStick+ is possibly one of the coolest-looking portable phone chargers we've seen. Read on for our full Pebble Smartstick+ review. The problem with smartphones that do just about everything is that...

Interesting: Airis honors Ayrton Senna with Wi-Fi based GPS

Now fans of Ayrton Senna will have another reason to be thrilled with the roar of engines. The Airis for the domestic market presents a new concept of geolocation devices, the Airis Ayrton Senna....
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Minichamps Review: Williams FW16

The Williams FW16 was a Formula One car used by the Williams team for the 1994 Formula One season. It was designed by Adrian Newey with the major regulation changes that the FIA had introduced in the off-season, banning the electronic devices that had been...

Ayrton Senna commemorated by Ducati

Back in 1994, the racing community lost one of its greatest talents in Ayrton Senna. Hailing from Sao Paolo, Brazil, Senna won three Driver's Championships in the highly competitive sport of F1. Senna was not...

Ready for Blu-ray: Senna Movie

With the award-winning documentary Senna about to be re-released on Blu-ray, its director can't help but be amazed at the film's reach in the USA. The 1-hour, 45-minute movie features raw behind-the-scenes footage of the...

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and...
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