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INSTITUTE AYRTON SENNA

Did you know that a monthly donation of only U$10 means teaching one child per year how to read and write, in one of Ayrton Senna Institute’s educational programs? Support the Ayrton Senna Institute to ensure kids learn to read and write at a proper age. Ayrton Senna Institute is the realization of the three time Formula 1 World Champion’s dream to offer essential opportunities to new Brazilian generations to develop their potentials so they can become champions in school and in life.

Viviane Senna,president of Ayrton Senna Institute

Growing number of companies that are partnering with the IAS

In the same year that the Ayrton Senna Institute turns 20 years expanded the number of companies interested in cause marketing, as reported by Propaganda Magazine, this month. "The idea of this mechanism is to...
Instituto Ayrton Senna

SAP supports the Ayrton Senna Institute

SAP and Ayrton Senna Institute have expanded the partnership and, from now on, the multinational contributes directly to the cause of quality education. The company is making a contribution to the Reading Room Program,...

A Community problem of living without the technology

In a partnership with Technovation, students from Itatiba network are prepared to think of an application that solves a community problem of living without the technology. In the 21st century, living offline or completely away...

Meet the new brand of Instituto Ayrton Senna

Starting this month, the Ayrton Senna Institute presents to the market repositioning of its brand. The study to provide a more modern brand and accompanying the new challenges of the organization began in 2012 and...
Bianca Senna

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and speaks with such conviction that she could convince anyone to...
Viviane Senna president of Ayrton Senna Institute

Ayrton Senna Institute winning Brazilian Youth Award

On the tuesday evening,Ayrton Senna Institute has been awarded the Social category of the 13th Brazilian Youth Award. The ceremony, which took the singer Fiuk presentation took place in the Palace of Conventions Anhembi,...

Scratch conference 2016

Generate opportunities for children and young people to create and communicate through computer programs is one of the major goals of educators who gathered in early August for the Scratch Conference 2016, an annual...
Santa Catarina Educators

Educators start online training course offered by the Ayrton Senna Institute

With the support of technology, about 250 educators from the Santa Catarina state network started this week a new stage of the training offered by the Ayrton Senna Institute. The course in the EaD...

Josef Leberer visits the Ayrton Senna Institute

Trainer Josef Leberer, a close personal friend of the three-time world champion, toured the Ayrton Senna Institute last Monday, in São Paulo. Accompanied by Bianca Senna, Ayrton’s niece and the Institute’s Branding Director, Josef recalled...

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and...
ObrigadoSenna

Obrigado Senna