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INSTITUTE AYRTON SENNA

Did you know that a monthly donation of only U$10 means teaching one child per year how to read and write, in one of Ayrton Senna Institute’s educational programs? Support the Ayrton Senna Institute to ensure kids learn to read and write at a proper age. Ayrton Senna Institute is the realization of the three time Formula 1 World Champion’s dream to offer essential opportunities to new Brazilian generations to develop their potentials so they can become champions in school and in life.

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Ayrton Senna Institute

“The main purpose of the foundation is to help children in needs to make their dream come true. This project was what Ayrton wished the most… and since 1994, more than 15 millions of...

CMF Media launches Ayrton Senna mobile application

The CMF Media, a company specializing in mobile communication, in partnership with Instituto Ayrton Senna, presents the first official app and the unprecedented devoted Formula 1 driver Ayrton Senna, who will be divided into...

Azul Airlines and IAS pays tribute to Ayrton Senna with a new logo jet

Azul Brazilian Airlines (Azul Linhas Aereas Brasileiras) (Sao Paulo-Viracopas) in partnership with IAS (Instituto Ayrton Senna) pays his tribute to the 20 years of the immortal legacy of Ayrton Senna with a new logo...

Ayrton Senna and Nestle award winners of ”Building a new planet”

The Cultural Contest 'Building a new planet', promoted by the Instituto Ayrton Senna in partnership with Nestle, awarded on Wednesday in Sao Paulo 12 children and young people from 10 states of Brazil. Schools...
Ayrton Senna Institute

Ayrton Senna Institute and Adobe partnership

The Ayrton Senna Institute, with the objective of increasing its work for the cause of education also in the digital environment, announces plans for the complete transformation of its website. To make the portal...

Brazilian Olympic athletes carry Senna’s message on their wrists

Even a generation that grew up without seeing Ayrton Senna race in F1 knows that winning in his home-country was the greatest motivating factor for one of the biggest idols in worldwide sports. In...

The award-winning campaign to help education in Brazil

In 2014, the year we celebrate 20 years of Ayrton Senna’s legacy, many fans are already familiar with the meaningful social work started by the driver with the Institute that bears his name and...
Banco Brasil Senna

Ayrton Senna Institute and BB Foundation announce partnership

The Ayrton Senna Institute and the Banco do Brasil Foundation have announced a partnership focused on the full literacy of thousands of Brazilian children. In this way, in addition to ensuring that students are...

Donate Education – Speed up with the Ayrton Senna Institute

Sportsmen raise the quality of public education flag on the last weekend in Valopark (RS) The second stage of Stock Car, held last weekend in gaucho circuit Velopark, was marked by a special release of...

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and...
ObrigadoSenna

Obrigado Senna