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INSTITUTE AYRTON SENNA

Did you know that a monthly donation of only U$10 means teaching one child per year how to read and write, in one of Ayrton Senna Institute’s educational programs? Support the Ayrton Senna Institute to ensure kids learn to read and write at a proper age. Ayrton Senna Institute is the realization of the three time Formula 1 World Champion’s dream to offer essential opportunities to new Brazilian generations to develop their potentials so they can become champions in school and in life.

Azul Airlines and IAS pays tribute to Ayrton Senna with a new logo jet

Azul Brazilian Airlines (Azul Linhas Aereas Brasileiras) (Sao Paulo-Viracopas) in partnership with IAS (Instituto Ayrton Senna) pays his tribute to the 20 years of the immortal legacy of Ayrton Senna with a new logo...
Ayrton Senna Campaign

DoeLetras campaign

Aiming to expand its activities in the cause of education in the country, the Ayrton Senna Institute is starting a new campaign. Using the theme DoeLetras, the campaign seeks to expand the Institute's work to...

A Community problem of living without the technology

In a partnership with Technovation, students from Itatiba network are prepared to think of an application that solves a community problem of living without the technology. In the 21st century, living offline or completely away...
Instituto Ayrton SENNA

Network state practical discussion of comprehensive education

It began on Monday, (12th September) the Integral Education Seminar full-time, conducted by the State Department of Education, Culture and Sport Goiás (Seduce) with the Instituto Ayrton Senna support. The event takes place in...

Instituto Ayrton Senna and Honda partnership for Safe

To emphasize the importance of traffic safety, the Instituto Ayrton Senna and Honda have developed videos, hobbies and wallpapers to show children and adults how to behave on city streets. Access senninha.globo.com and see...

Ayrton Senna and Nestle award winners of ”Building a new planet”

The Cultural Contest 'Building a new planet', promoted by the Instituto Ayrton Senna in partnership with Nestle, awarded on Wednesday in Sao Paulo 12 children and young people from 10 states of Brazil. Schools...
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Legacy is helping in education

Just weeks before his death in May 1994, Ayrton Senna spoke to his sister about his plans to give back to Brazil. The 34-year-old, three-time Formula One world champion from Sao Paulo wanted to...

Josef Leberer visits the Ayrton Senna Institute

Trainer Josef Leberer, a close personal friend of the three-time world champion, toured the Ayrton Senna Institute last Monday, in São Paulo. Accompanied by Bianca Senna, Ayrton’s niece and the Institute’s Branding Director, Josef recalled...

Educators clarify the importance of comprehensive education

Second "eduLab21" talk wheel meets four experts to map views on what defines a comprehensive education and how it can be put into practice in the training of students. Educators and experts gathered on the...

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and...
ObrigadoSenna

Obrigado Senna