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INSTITUTE AYRTON SENNA

Did you know that a monthly donation of only U$10 means teaching one child per year how to read and write, in one of Ayrton Senna Institute’s educational programs? Support the Ayrton Senna Institute to ensure kids learn to read and write at a proper age. Ayrton Senna Institute is the realization of the three time Formula 1 World Champion’s dream to offer essential opportunities to new Brazilian generations to develop their potentials so they can become champions in school and in life.

The award-winning campaign to help education in Brazil

In 2014, the year we celebrate 20 years of Ayrton Senna’s legacy, many fans are already familiar with the meaningful social work started by the driver with the Institute that bears his name and...
Ayrton Senna Institute

A special gift from Disney Pixar in honor of Senna

Disney Pixar, producer of the movie Cars 3, honored the triple Formula 1 champion Ayrton Senna with the creation of a special miniature when realized the launching of the film in Brazil. Claudia Neufeld...

Azul Airlines and IAS pays tribute to Ayrton Senna with a new logo jet

Azul Brazilian Airlines (Azul Linhas Aereas Brasileiras) (Sao Paulo-Viracopas) in partnership with IAS (Instituto Ayrton Senna) pays his tribute to the 20 years of the immortal legacy of Ayrton Senna with a new logo...
Viviane Senna Sao Paulo

Sao Paulo announces agreement to implement integral education in the municipal network

The City Hall of Sao Paulo, through the Municipal Department of Education, and the Ayrton Senna Institute signed on Tuesday (14) a cooperation agreement aimed at joining efforts to incorporate integral education into the...
Ayrton Senna Institute class

Ayrton’s legacy helping children

In Brazil, just three in 10 of the students who finish high school possess basic literacy in Portuguese and just one in ten have basic skills in mathematics. Consider then that only half of...

Meet the new brand of Instituto Ayrton Senna

Starting this month, the Ayrton Senna Institute presents to the market repositioning of its brand. The study to provide a more modern brand and accompanying the new challenges of the organization began in 2012 and...

Ayrton Senna’s new official website features a new area

Ayrton Senna’s new official website features a new area for the three-time world champion’s fans. At “Senna Experience”, the visitor will find an unique way of learning more about the Brazilian hero. They will also...
Tech Event

Event shows how technology can support integral education

With applications, games, narratives and social media projects, students participating in the Ayrton Senna Institute's Programming Lecture at Itatiba's campus shared their learning with teachers, families and the community during Tech Oscar 2017 on...

Diletto and Ayrton Senna Institute celebrates delicious partnership

Unanimous flavor... That's how Diletto and Ayrton Senna Institute defines the Belgian Milk Chocolate Popsicle, which starting next week, will arrive uniformed properly with the colors of the Flagship Institute of São Paulo and...

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and...
ObrigadoSenna

Obrigado Senna