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VIVIANE SENNA

“The main purpose of the foundation is to help children in needs to make their dream come true. This project was what Ayrton wished the most…And since 1994, more than 15 millions of children have been helped by the Instituto Ayrton Senna, we will continue to make it happen.”

Viviane Senna : “In philanthropy , good intention is not enough”

In Brazil, the Ayrton Senna Institute celebrates its 20th anniversary in 2014. Since its inception, the foundation headed by Viviane Senna, the sister of the deceased pilot of Formula 1, has invested more than 70...
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Last year visit: Prince Harry at Sao Paulo

He may have a reputation for being something of a playboy, but Prince Harry showed that when it comes to fast cars his skills are somewhat lacking as he took on a group of...

National Forum on Education

National Forum on Education will discuss the role of the educational system on the competitiveness of Brazil Business Leaders Group, commanded by João Doria Jr., LIDE EDUCATION, chaired by Osmar Zogbi, and the Ayrton Senna...
Viviane Senna

Brazilian educational system needs to be innovative

Brazilian educational system needs to be innovative in the post-crisis period, proposes Viviane Senna The president of the Ayrton Senna Institute, Viviane Senna, participated on Thursday (7th May) in a videoconference held by the Business...
Viviane Senna partnership

Recife City Hall and Ayrton Senna Institute renew partnership

Since 2006, the City Hall of Recife in partnership with the Ayrton Senna Institute has worked together to combat the age-series distortion in the municipality. On Tuesday (14), the mayor Geraldo Julio visited the...

BNP Paribas presents its Awards for Individual Philanthropy 2012

A unique vision combined with a willingness to back that vision financially is helping to improve the lives of underprivileged children. In 2008, BNP Paribas’ wealth management arm introduced philanthropic advisory services to help clients...
Viviane Senna - Campanha MulherCoracaovideo

Campanha MulherCoracao

In order to guide and warn the female audience on cardiovascular disease, the Brazilian Society of Clinical Medicine launched the “Heart Women” campaign, alongside Viviane Senna, President of Instituto Ayrton Senna. In teaching and informal...

The Boy From Brazil – Viviane Senna on Her Brother and Why He is...

  The tragic death of Ayrton Senna in 1994 not only impacted Formula One, it affected the world. While the people of Brazil mourned the loss of one of their sons, the world stood in...

Viviane Senna: Full speech at Nobel Prize in Economics award

"Good night, is a great pleasure and an honor to be here tonight!" As many of you know my brother Ayrton Senna is considered to be one of the greatest athletes of all time, a...

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and...
ObrigadoSenna

Obrigado Senna