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"I’ve always had a very good life. But everything that I’ve gotten out of life was obtained through dedication and a tremendous desire to achieve my goals…a great desire for victory, meaning victory in life, not as a driver. To all of you who have experienced this or are searching now, let me say that whoever you may be in your life, whether you’re at the highest or most modest level, you must show great strength and determination and do everything with love and a deep belief in God. One day, you’ll achieve your aim and you’ll be successful." -AYRTON SENNA

Professor Sid Watkins looks back on one of motor racing’s blackest weekends.

Imola is different these days. Where once the cars were absolutely flat out for close to a mile, from the pit straight all the way to the hairpin at Tosa, now they must negotiate...

Ayrton Senna and Ferrari: A deal that was stopped from the inside

It’s been twenty years since Ayrton Senna passed away in the tragic San Marino Grand Prix at Imola. But as it comes up, maybe the story of his life could have been different if...

Ayrton Senna, A Man of God

Most of all, Ayrton Senna was a man of God. Asif Kapadia's beautiful, award-winning documentary about the late Formula One driver — Senna finally earns its American release next month — is a revelation...

Senna film a reminder of Formula One’s allure

How elegantly circular sport can be. The elevation this week of Bruno Senna to a seat at Williams echoes the moment 18 years ago when his celebrated uncle underwent the same rite of passage. In...

Hublot King Power Ayrton Senna and Senna Tourbillon

First carbon fiber case for Hublot…and surely an emotional watch for F1 fans… Awesome! In the penultimate race of the year, Hublot has pulled out all the stops with the introduction of not one, but...

Ayrton Senna: Race to Spirituality and Immortality

I never understood people´s fascination with car racing. My primal girl-self cannot grasp what type of adrenaline one gets from hearing the sound of screeching tires and the humming of machines for what I...

Senna’s driving close to God

Sport barely needs the attention of documentary filmmakers. Modern sport is so widely and eagerly broadcast, dissected and then replayed that viewer fatigue sets in before a filmmaker can come along and make any...
Senna helping to Erik Comas

Ayrton saved my life

Ayrton Senna was the next driver on the scene and stopped his McLaren to help while the rest of the field raced by. He turned off the Ligier's engine and held Comas's head upright...

History: Senna beats Mansell by 0.01s

13 April 1986 Nigel Mansell and Ayrton Senna crossed the finishing line in Jerez just 0.014 seconds apart. The 1986 Spanish Grand Prix witnessed one of the closest finishes in F1 history. Mansell came desperately close to...

Obrigado Senna

In May 2019, during Senna Day, Heineken®, the official sponsor of F1, and the Senna Family signed an unprecedented partnership for a series of...
EduTec 2018

Expo EDUTEC 2018