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NEWS AND ONGOINGS

Take with you latest news about three-time world champion Ayrton Senna.

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McLaren SENNA

Among the greatest quotes that Ayrton Senna left as a legacy of his total commitment into the pursuit of victory and perfection, one is emblematic: “You commit yourself to such a level where there...
Carlos Sainz Jr at Interlagos

Carlos Sainz and Shock Wonder pay homage to Senna

Carlos Sainz junior, signed a helmet customized by the artist Shock Maravilha in honor of Ayrton Senna in action supported by Estrella Galicia. This Friday, in Interlagos, on the eve of the Brazilian GP,...
Ayrton Senna, The Musical

Ayrton Senna, The Musical

The story of Brazilian Formula One world champion Ayrton Senna has led him to be recognized as one of the greatest drivers of all time, national hero and international idol. But it is the...
Roland Ratzenberger in 1994

Roland Ratzenberger Remembered

The 1994 San Marino Grand Prix was among the blackest weekends in motor racing history. Even before Ayrton Senna’s death, Imola and the sport in general were in sombre mood for rookie Roland Ratzenberger...
Senna in Japan 1987

Special program in May full of homage to Senna

On the 1st of May, the Ayrton Senna Square in Brazil will be inaugurated by the São Paulo City Hall in one of the most noble areas of the city, in the neighborhood of...
Senna at McLaren

Imola to pay homage to Ayrton Senna on 1st May

Imola race track, the scene of the most tragic Grand Prix weekend in Formula 1 history, will open its runway to the public in honor of the 23 year anniversary of the death of...
Senna Gallery

Lamborghini: Ayrton Senna Exhibition

Stefano Domenicali, chairman and CEO of Automobili Lamborghini, inaugurated the Ayrton Senna exhibition at the Lamborghini Museum in Sant’Agata Bolognese. The event welcomed the participation of Ercole Colombo and Giorgio Terruzzi, curators of the photographic...

SENNA: 57th Birthday

On what would have been his 57th birthday, we look back at 10 of Formula 1 legend’s Ayrton Senna’s most memorable moments in a career filled with stunning highs. Nürburgring 1984: Senna Arrives Ayrton Senna had...
MorumbiShopping

Senna in the Head and Heart

This month, the Instituto Cultural Usiminas brings to Ipatinga the exhibition "Senna in the Head and Heart", of the Ayrton Senna Institute, with opening to the public on March 21, the date the pilot...

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and...
ObrigadoSenna

Obrigado Senna