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INSTITUTE AYRTON SENNA

Did you know that a monthly donation of only U$10 means teaching one child per year how to read and write, in one of Ayrton Senna Institute’s educational programs? Support the Ayrton Senna Institute to ensure kids learn to read and write at a proper age. Ayrton Senna Institute is the realization of the three time Formula 1 World Champion’s dream to offer essential opportunities to new Brazilian generations to develop their potentials so they can become champions in school and in life.

Senninha is present in the main licensing fair in Brazil

The Senninha character is present in Expo Licensing Brazil, held on 30 and 31 August in Sao Paulo. The fair is one of the main events in Latin America focused on the licensing of...
Viviane Senna at Sao Paulo meeting 2016

Experts discuss skills for 21st century

What competencies are important to ensure comprehensive education in the 21st century? Debate proposals to answer this question was the keynote of the event "Education and Curriculum in the 21st Century", held on 30...
Viviane Senna Sao Paulo

Sao Paulo announces agreement to implement integral education in the municipal network

The City Hall of Sao Paulo, through the Municipal Department of Education, and the Ayrton Senna Institute signed on Tuesday (14) a cooperation agreement aimed at joining efforts to incorporate integral education into the...
Ayrton Senna Institute

Ayrton Senna Institute and Adobe partnership

The Ayrton Senna Institute, with the objective of increasing its work for the cause of education also in the digital environment, announces plans for the complete transformation of its website. To make the portal...
Ayrton Senna Institute class

Ayrton’s legacy helping children

In Brazil, just three in 10 of the students who finish high school possess basic literacy in Portuguese and just one in ten have basic skills in mathematics. Consider then that only half of...

Goodyear and the Ayrton Senna Institute Launches Campaign for Education

Goodyear, in partnership with the Instituto Ayrton Senna, launches campaign 'Speeding through Education', presenting the market a limited edition of Eagle Excellence tires AquaMax Ayrton Senna, as 205/55R16. Available in stores in the Greater São...

Instituto Ayrton Senna anniversary

The Instituto Ayrton Senna complete this Thursday, November 24, 17 years of existence! A dream of our champion-turned-reality. There are more than 13 million boys and girls met, trained educators 618,632 and 1,372 municipalities...

Prince Harry visits the Ayrton Senna Institute

The Ayrton Senna Institute received, last Thursday, in São Paulo, a visit from Prince Harry of Wales (United Kingdom). He was welcomed by the Institute’s president, Viviane Senna, and got to know the organization’s...
Banco Brasil Senna

Ayrton Senna Institute and BB Foundation announce partnership

The Ayrton Senna Institute and the Banco do Brasil Foundation have announced a partnership focused on the full literacy of thousands of Brazilian children. In this way, in addition to ensuring that students are...

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and...
ObrigadoSenna

Obrigado Senna