Ayrton Senna in cocpit

Ayrton Senna wins his 3rd title 25 years ago

1991 season saw big progress by the Williams Renault team that had it running close to the McLaren Honda team that had won the Drivers’ and Constructors’ Championship titles four years in a row....
Trophy Ayrtpn Senna 2016

Ayrton Senna Trophy meets drivers of the major categories of motorsport

To celebrate the third world championship of Ayrton Senna, who is celebrating 25 years of his 3rd world title in F1, the Ayrton Senna Institute is launching Trophy Ayrton Senna - kart competition that...
Ayrton Senna exhibition

The Ayrton Senna exhibition at the Lamborghini Museum

Thanks to high numbers of visitors, the exhibition on Ayrton Senna at the Lamborghini Museum in Sant’Agata Bolognese has been extended until November 20, 2017. “Ayrton Senna. The Last Night” is the title of the...

Remembering Ayrton Senna and Roland Ratzenberger, 18 years on

This Monday coming up (30/4/12) and Tuesday (1/5/12) will be 18 years that Roland Ratzenberger and Ayrton Senna has past away from us, from the accidents at the San Marino Grand Prix in 1994. Ratzenberger...

“Senna Emotion” – Interactive exhibition on Ayrton Senna

1st of May, will open the interactive exhibition "Senna Emotion," the most important exhibition about the history of the personal and professional Formula 1 driver and tri champion Ayrton Senna da Silva. The facility...

Salvador is the first city in the Northeast to receive exposure Senna Emotion

For the first time in the Northeast, the traveling exhibit Senna Emotion, most on the personal and professional trajectory of the triple world champion of Formula 1, will be open to the public in...

12th Ayrton Senna Racing Day Marathon

Registration for the Marathon Relay Ayrton Senna Racing Day are open to be held on 22 November at the Interlagos Circuit in Sao Paulo. For this year, the Ayrton Senna Institute developed the concept...

Senna in our Minds and our Hearts

Exhibition "Senna in our Minds and our Hearts" is taking a large audience in the Shopping Guararapes, located in Jaboatão dos Guararapes (PE). The exhibition, which began on August 3rd in partnership with the...

13th Ayrton Senna Racing Day

The relay marathon Ayrton Senna Racing Day will no longer be at the end of week after the Formula 1 Grand Prix of Brazil in 2016. The organizers of the event and the race...

Interview with CEO of Senna brand-Bianca Senna

From the moment I met Bianca, I was starstruck, and we naturally started speaking in our native language, Portuguese. She is extremely polite and...
ObrigadoSenna

Obrigado Senna